HOW IT STARTED
The idea of being salon owners was intimidating, but with our industry experience, drive, and a little push from loved ones, we knew we could make it happen. When we first walked into 236 N Broadway in 2022, it was a functioning dry cleaner packed with clothes, pipes, and machines. Some would have run—and honestly, at times we wanted to! Instead, we trusted our gut, embraced every obstacle, and spent months obsessing over every detail to build the Boho Beauty you see today.
WHY WE’RE HERE
From day one, we knew we wanted Boho Beauty to be a place where everyone feels truly welcome. We’re just as passionate about what we do today as the day we started, and our whole team shares that same love for our clients and the craft. Boho Beauty is a space where you can feel that dedication firsthand—you’re never just another appointment, but part of our happy, kind of crazy family.
WHY BOHO
The question we get asked most is, "Why Boho?" To be honest, it just clicked. We went through at least ten terrible names before landing on it. We could go on and on, but as Danielle likes to say, “it’s a vibe.” By definition, boho is unconventional and creative—which fits our team perfectly. We never wanted to blend in with the salons around us; we wanted an atmosphere entirely our own.